Article by: Jennifer Cirka

Hello!! I am so excited to be writing for Daria and Boutique Café!! My name is Jennifer Cirka, but many of you may know me as Jaybird Designs. I am a professional crochet designer and independent publisher. My designs have been featured in magazines such as Crochet Today!, Crochet World and Interweave Crochet along with a booklet called “Top-sy Turvy” with Leisure Arts.

Along with all my mompreneur responsibilities I am also a stay at home mom of one, and wife. With this job, like many of you, I am also responsible for the family finances. When I quit working for the USPS six years ago, our family’s income was greatly reduced. I had to learn a lot about being frugal and saving money. I actually started my business to support my yarn and craft habit!

Now, I am in no way an expert on this subject, but through the years I have met many people and found many sites that are! With their help, I am happy to say that not only is my business growing, but my family has been debt free (with the exception of our home) for almost 2 years now! I’d like to share some of my secrets with you!

Every morning, with my cup of coffee, I have a series of websites that I visit. My hands down favorite is One Pretty Thing. She has compiled a list of some of the BEST do-it-yourself projects on the web! From Christmas and Hanukkah décor, easy to make handmade gifts, and even tips for your business, you can find tons of useful and inexpensive ideas on her site. And the best part is that she does the internet searching for you! Not crafty or too busy? I bet you know another mom who is and could use a little extra money this holiday season.

Now, for the savvy shopper in you, I always check out Slick Deals. Every day you can find some great deals on items, especially now for your Christmas shopping!! The other day I scored an awesome deal at Victoria’s Secret, three sweaters and a free scarf for only $31! Guess what will be under my Christmas tree this year? I’m currently on the lookout here for some other great gift ideas!

And if your dream this holiday season is to be debt free, you must check out Dave Ramsey! My family listens to his radio show a lot and we got tons of tips and great ideas that helped us. When refinancing our house this summer, we contacted one of his preferred mortgage providers and they actually told us that the deal we were offered from our current mortgage company was better than anything they could do for us! I was shocked…they were turning down our business! We managed to combine our original 30-year mortgage along with our Home Equity Loan and drop down to a 15 year mortgage. We paid cash for the closing costs and our monthly payments dropped $30!! Our new goal is to have the house paid off before our first grader graduates from High School.

Well, I hope you enjoyed a sneak peek at some of my secrets. I look forward to sharing more with you through Mompreneur Corner.

Jennifer Cirka
www.jaybird-designs.com
www.jaybirddesigns.etsy.com

Article by: Emily Hill
I don’t foresee myself being in front of a camera any time soon (one can hope though, right?) but I was still extremely interested in attending the Startup Princess Image & Media Academy. I’m all about putting my best foot—or outfit or eyeshadow or authentic self—forward!

The event took place last weekend at a beautiful cabin in Sundance (Utah), and thanks to Seth Jenks (@SethJenks) and APX Alarm I was able to attend. The company sponsored myself and two other gals including my good friend Quinn Curtis of CreatedByChicks.com and Limelight Food Photography. (Thank you, Seth!)  I was only able to attend Friday night, and though I was sorely disappointed to miss Saturday (Cherie Burton’s class, Tara Starling’s professional styling and makeup, Russ Dixon’s photography and of course more girl bonding), I got enough out of Friday to reevaluate my own personal style both inside and out.

There’s just something about 25 entrepreneurial women in one room tucked away in snowy Sundance, well fed and ready to be inspired—I can’t explain it. But it was cool. My favorite of the evening was Skyping with Danielle LaPorte (@DanielleLaPorte) of White Hot Truth. When she was done speaking all I could do was sit there and let it all soak in…for a good ten minutes. It’s a good thing I took notes because it was fast and furious—and fabulous.

Sarah Ward from Cable Car Couture introduced me to the power of the collared shirt and Tara Starling of Starling Beauty Academy introduced many of us to the application of the color wheel in makeup. (Quinn and Janet may still be reeling after learning about the tensile strength of mascara-coated eyelashes…) And if all that stylin’ was glam enough, both e.l.f. cosmetics and Timex sponsored the event and so we freshly inspired women went home with some glam of our own. My girls oohed and aahed over e.l.f.’s mini makeup kits and I’m excited to own pretty much my first blingy accessory. ever.

Kelly King Anderson, Startup Princess herself, knows how to throw a good event and from what I’ve heard of Saturday’s adventures, the gals had a great time. You can read Quinn’s take on it here and here (she keeps you in suspense with a two-part recap) and catch the Whrrl story here. THANK YOU again to APX Alarm for sponsoring us. As far as security companies go, APX is pretty dang cool. They monitor not only burglary and fire but also carbon monoxide and medical emergencies. What you REALLY need to do is check out the APX Alarm blog–it has some really great articles on personal and family safety (love “Confessions of a Worryholic“) and they’ll be doing a series of holiday-related security posts as well. You’ll definitely want to add the APX Alarm blog feed to your reader!

If you want to feel like you were part of the action, head to TwitterSearch.com and check out the #supa09 hash tag. Even if you’re not planning to pose for the camera or pitch to the media you can catch a lot of what went on during the event. I tweeted my fair share of 140-character snatches on Friday and I’m sure there were quite a few more on Saturday.

Head on over to the Startup Princess site and subscribe to the feed so you don’t miss another conference or event and be sure to follow Kelly on Twitter (@startupprincess). As mompreneurs we can use all the inspiration (and girl bonding) we can get!

Mompreneur’s may not always have the finances available to hire their own PR company, but never fear there’s a great resource for FREE PR advice from 20 yr. PR vetran Marina Echavarria.

Marina provides outstanding tips and information via her daily Build-A-Buzz newsletter, and website for all companies looking to pump up their PR efforts. PR no longer needs to be a budget buster, with Build-A-Buzz you can get your daily dose of expertise right to your email address. We LOVE this!! – Daria

Sign up for the FREE Build-A-Buzz newsletter>

Visit the Build-A-Buzz Website>>

How did you become ThatFunkyBoutique?

In 2003, I started creating children’s clothing and needed a name. During an online chat with friends, several were suggested and I immediately was drawn to That Funky Boutique. Seemed catchy and I do like to have a playfulness and uniqueness in my creations. I’m no longer doing children’s items but it still seems to fit ok for my etsy shop.

Can you share your background in design?

From a young age I knew I wanted to be an artist. I can’t say enough about the professors I was able to learn from while getting a BFA with emphasis in Illustration and design. After school, I worked for an advertising company for several years where was able to design and illustrate national catalogs and then went off on my own as a freelance artist and designer. I’ve been freelancing ever since and consider it my main focus. Though my textile designs do take over during some seasons! Recent illustration clients include Chatti Patti, Knuckleheads Clothing, Portabello Pixie and others. My That Funky Boutique line fits in nicely between projects as I can never sit still.

Where do you find your inspiration for your creations? What part of
the process is your favorite?

Inspiration for my textile creations comes from all over the place. From my children, from nature, from the materials on hand. Those are the biggest jumping off points.
The first part in the process is my favorite. From early sketches to completing the sample.

How did you come up with your new HOT scarf design for fall? What are
the features of it that will make women want them this season?

My scarves came about on a whim. I hadn’t sewn in quite a long time due to a cross country move that demanded my time and energy. But I dusted off my machine to do some personal sewing for fun. My first scarf was originally going to be a throw blanket out of some wool and cashmere scraps. I did one long length to start the blanket. There happened to be a mirror close by where I was working and I caught a glimpse of myself with the piece. I threw it around my neck and viola. A unique scarf. I had a feeling it would sell and sell it did! Along with more than 100 more in the first month of selling. I never set out to sew and sell again but here I am enjoying it!

What has been the response since having your scarves featured last
week on The Today Show?

I was humbly honored to have my scarf requested for The Today Show segment. I’m hopeful that the segment brought in lots of viewers for all Etsy artisans! My sales are the same—selling about as fast as I can create them!

www.thatfunkyboutique.etsy.com
www.thatfunkyboutique.blogspot.com

Hooray! This section is a long time in the making, and an exciting step for Boutique Cafe. If you’ve visited our site before you know that supporting women & mompreneurs in business is our true passion. For over 5 years we have done podcast interviews, fashion show spotlights, product reviews and all manner of advertising to give added attention to mompreneurs in helping them fulfill their dreams.

Now with Mompreneur Corner we hope to take our journey a step further. We will be showcasing featured articles by and for incredible business women. These weekly articles will run the gamut of topics, everything from the importance of branding your business, to how to balance your home/work just a bit better. We’ll delve into specifics from expert panelists in arenas such as: fabric design, product placements, advertising, coping with stress, mothering from behind a desk, zeroing in on your passion and much much more!!

The most thrilling part of the venture comes from the calibre of writers we have lined up to share their talents and expertise with you. Over the past several years, it’s been my honor to connect with so many leaders and trail blazers in various fields – I have approached several key people to become an integral & ongoing part of Boutique Cafe…and they can’t wait!!

We invite you to join with us in this new step at Boutique Cafe, by adding your voice to our discussion as well as sharing these articles and features with your friends. This is only the beginning – welcome to Boutique Cafe’s NEW Mompreneur Corner! Please give us a shout-out in our comments today and let us know you are eager to begin.
~ Daria