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Freshology brings “fine dieting” to your door

January 14th, 2010

logo_freshologyI’m not really one for dieting. A few years back (pre George and Livi) I tried my hand at modeling and had the time, energy and incentive to stay in shape. I watched what I ate, worked out and would do some sort of dieting before a photo shoot. (The photo shoot was then followed by a cheeseburger, fries and Diet Coke.) But since giving birth to my last two I’ve found less time and definitely less energy for sticking to my previous super healthy, exercise-filled lifestyle.

And I’m okay with that. Don’t get me wrong, I still watch what I eat and hit the gym when I can but when life hits full force, especially around the holidays, I tend to skip the gym for a little more sleep and indulge in all the artichoke dips and Christmas cookies I can. You only live once, right? You also should only have to diet once if dieting is one of you New Year’s resolutions. For some, dieting is a cinch: simply eat better and exercise more. But for many it’s not an easy thing, especially when it comes to food. You want healthy food that tastes good in portions perfect for a serious dieter. Does that exist? In fact, it does.

bottom3Freshology believes “weight loss is an important step in maintaining a healthy balance of body and spirit, not to mention fitting into that bikini this summer!” That’s my kind of philosophy—a mix of mind, body and bikini. The company offers clients pre-made meals that are quite possible the healthiest, most gourmet on the market. Freshology also believes the environment’s health is as important as its clients:

Whenever and wherever possible, we purchase our ingredients from local growers-minimizing the environmental costs of transportation-and from farms dedicated to practicing sustainable agriculture. Our meal packaging is re-used whenever possible, and is fully bio-degradable, for minimal environmental impact. At Freshology, we are constantly seeking new ways to reduce our carbon footprint, and value the health of our planet as passionately as we value the health of our customers.

I’m pretty sure I’ve never heard those “other” companies who offer pre-packaged meals for dieters say anything like that.

Though Freshology offer a variety of plans from family meals to specialized nutrition for before and after pregnancy, their newest GETSLIM program is the subject of this review since it is the only national program they offer so far. Trust me, I wish I could try their FRESHDINING since that would mean I lived within delivery distance (i.e. SoCal). {deep sigh}

Freshology sent me four days’ worth of meals from the GETSLIM program. Here are the details on this home-delivery service that provides you diet-friendly (and palate-friendly) meals:

  • Hand-crafted, chef-developed meals prepared in Freshology kitchens that are nutritionally balanced

  • 100% fresh meals delivered to your door twice a week via FedEx

  • Non-frozen, non-shrink-wrapped, non-pre-packaged, non-dehydrated and non-processed food. Oh, and there are no preservatives. (Whew! That’s a lot of “nons.”)

  • Lean protein, seasonal vegetables, fresh meats and whole fruit for optimal taste, natural texture and greater nutritional benefit.

What I haven’t told you yet is the price for these gourmet, scale-friendly meals: a whopping $42.95 a day. Yes, that’s $40 per day totaling about $1,200 a month. That’s about three times what my family of six spends on groceries a month. Of course I’m not fixing broccoli, mushroom & cheese frittata for breakfast, roasted vegetable salad with pork tenderloin for lunch, and poached salmon with citrus sauce for dinner. Those are just a few of the mouth-watering names given Freshology’s GETSLIM meals. But how do they taste?

Freshology’s GETSLIM meals taste, well, fresh for one. You can tell they use high-quality ingredients and test their recipes before sending them to the masses. I actually double checked the ingredient lists thinking there just had to be some sort of preservative or funky “how the heck do I pronounce that?” ingredient but there was nothing. Take the ingredients for their Lemon Bar (butter, lemon zest & juice, sugar, flour, eggs, baking powder) or Roasted Vegetable Scramble (50% whole & 50% white egg liquid, lactaid, olive oil, canola oil, zucchini, crimini mushroom, red onion, grilled eggplant, thyme, olive oil). It’s not called Freshology for nothing.

Overall the meals were hit and miss. I did have my favorites (Roasted Vegetable Frittata, Marbled Banana & Chocolate Muffin, Manhattan Clam Chowder and Open Faced Philly Cheese Steak Sandwich) and a few meals I wouldn’t re-order (according to my husband, the Salmon with Citrus Glaze was “quite possibly the worst salmon he’s ever tasted” and the pork was a bit chewy). You can see the meals for yourself in the slideshow below:..


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Freshology excels in offering a huge selection of meals—something for everyone—so I didn’t get bored. The variety was a nice change from my typical can of soup or PB&J sandwich. Plus Freshology is pretty faithful about sticking to a 1,400-calorie diet plan, which is great for serious dieters, but for me it just wasn’t quite enough. I’m actually on the low end of the BMI for my height and weight, so I only do the 1,400-calorie thing if I absolutely must (e.g., Caribbean cruise). While the breakfasts were usually filling enough to last me until an early lunch, the afternoon meal didn’t cut it for me so I supplemented with a few snacks in the afternoon. And of course I didn’t count those calories. (If you don’t count them, they don’t exist, right?)

The million-dollar question is whether Freshology’s GETSLIM meal plan is worth $40 a day. Yes and no. If you’re a Hollywood star, and plenty of them are Freshology clients (just check out their press page), then definitely yes. Those with $1,200 a month to spend on a diet plan should totally go for it. The food is fabulous and healthy, the portions are perfect, and not having to think about what you’re going to eat is totally worth it—if you can afford it. And for some, finding a healthier lifestyle that works—and not having to cook—is worth any investment. But if you’re like me, a mom of four who hits the local rec center since it’s cheaper than a “real” gym and is okay with non-gourmet foods three meals a day (as long as she can get one at a fancy restaurant once in a while), Freshology is a pie-in-the-sky diet dream, albeit a healthy pie.

P.S. The Freshology website offers a lot more information, including great little videos, about their meals if you want to learn more.

P.P.S. You can find Freshology on both Facebook and Twitter.—Emily

* Promotion! Freshology is offering Daily Dish readers 10% off their GETSLIM meal plan (14-, 21- or 28-day plans available) AND a free Freshology tote! Enter code BTQ2010 at checkout to receive your discount and “fresh” tote. Hurry and get healthy—this offer expires January 31, 2010.

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