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FitFlops–get a workout with every step!

April 23rd, 2008

FitFlopIf you’re on Bath & Body Works’ newsletter distribution list then you’ve seen the FitFlop before; that’s how I first heard about it. And because it claims to “tone and trim your legs, improve your muscle tone, increase muscle activity and circulation, improve your balance and posture, and burn calories,” I knew I had to review this shoe for our readers, even if it meant a more toned tush. (Sigh…the sacrifices I sometimes have to make…)

FitFlopThe FitFlop comes from the UK, and its patent-pending design mimics barefoot walking but with added benefits. This calorie-burning flip-flop has a varying density midsole that creates a microwobbleboard workout every time you take a step. In layman’s terms this means your legs work harder then they would do in standard trainers or shoes. In simplest terms the FitFlop has three main features: one, the hardness of the toepoint sole promotes a propulsive gait; two, the softer midsole creates a slower eversion rate (i.e. your muscles stay active longer during each step); three, the firm heel strike cushion provides speed.

FitFlopWith independent studies confirming the “workout in every step” and a plethora of happy customers, I stepped into my navy FitFlops and walked numerous steps while doing some intensive Saturday cleaning. (The weather did not permit my wearing them outdoors—dang this abnormally cold Utah spring!) I will say they took a little getting used to; they definitely don’t “flop” like my $5 Old Navy flip-flops! After wearing them for a while I wasn’t sure they were doing much except rubbing the inside of my big toe a little raw. (It was the first time I had donned flip-flops since the previous summer, so that was part of the problem.) But the next morning I woke with a backside that was slightly sore and legs that felt a bit more tired than usual. And no, I hadn’t done any squats while scrubbing the floors.

FitFlopI’ve worn my FitFlops a few more times and have found them to be a bit more comfortable between the toes (I still think they should eliminate the plastic covering on the fabric FitFlops) and still giving my legs a little workout. I definitely won’t be skipping the gym but I will wear these more often. I’m all for a little extra help burning calories and toning buttocks! Just don’t try to do any light jogging in them, even from parking lot to post office door. Stick to your $5 flip-flops for that—they’re a bit more forgiving!

So if you’re looking for a stylish way to incorporate a mini workout this spring and summer, check out FitFlop’s new spring styles. My favorite is the WalkStar in green and the WalkStar II in black. If you like a little sparkle then you’ll love their Electra style. And $50 for a pair of flip-flops is a good investment in a shoe that customers have confirmed

  • improves your core muscle strength and strengthens and tones muscles in the feet, legs, buttocks, stomach and back

  • absorbs shock on your feet, knees and back

  • encourages better posture and stronger muscles

  • burns calories

  • mimics barefoot walking but with a little bit of a challenge

  • can help reduce cellulite and slim and tone thighs

  • increases leg muscle activity & circulation

Get a pair of FitFlops and get fit!—Emily

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